TS-PRO: A LOVE LETTER TO WELLNESS PRACTITIONERS - NAVIGATING THE FRUSTRATIONS OF BEING A SMALL BUSINESS OWNER
Dear Wellness Practitioner,
We see you. You spend your days pouring your heart and energy into others, hyping them up, reminding them how beautiful, amazing, and worthy they are of self-care, love, and well-being. You help your clients find balance, offering them tools for healing and renewal. And yet, in those quiet moments, when you lock up your studio or close down your treatment room, the weight of running a small business can feel crushing.
We understand the frustrations that come with being a small business owner. The unexpected expenses, the late hours spent on bookkeeping or marketing, the quiet days when the appointments are sparse, and the doubt that creeps in when it seems like everything is working against you. It's hard. It’s exhausting. And too often, your own needs fall by the wayside.
But we also want to remind you of something: you are more than your business.
You are a healer, a nurturer, and a creator of safe spaces where others can find solace. And just like your clients deserve care and love, so do you.
Hyping Up Your Clients, But Forgetting Yourself
As wellness professionals, you’re constantly in the role of motivator and caretaker, telling your clients to prioritize their health, to take that extra moment for self-care, to breathe deeply and release tension. But how often do you practice what you preach?
It's so easy to fall into the trap of giving and giving without filling your own cup. We tell ourselves we don't have time. We think, "I'll rest after this," or "Once I reach this goal, I'll take a break." But that break never comes, because there’s always more to do.
Strategies for When You Feel Frustrated and Overwhelmed
The truth is, running a business can be frustrating. It can feel isolating when you're carrying the weight of it all on your own. But when you feel like you're swimming upstream, remember that you are resilient. You've built something incredible, and it’s okay to acknowledge the struggle along the way.
Here are a few strategies to keep you going when frustration feels like it's too much:
1. Set Boundaries for Yourself
Just like you teach your clients to respect their personal limits, you must respect your own. Schedule time for yourself—even if it’s just an hour a day—and guard that time fiercely. Use it for something that recharges you, whether it’s reading, meditating, or simply resting.
2. Lean on Your Community
You don't have to go through this alone. Whether it's other wellness professionals, friends, or business mentors, find a community that understands your journey. They can offer support, ideas, and the motivation to keep going when you’re feeling stuck.
3. Celebrate Small Wins
We often look only at the bigger goals and forget to acknowledge the small victories. Did you make a client’s day? Did you post a new blog? Did you invest in a new skill? Celebrate these moments of progress, because each one builds the foundation for long-term success.
4. Remind Yourself of Your "Why"
When the day-to-day frustrations of running a business feel overwhelming, reconnect with why you started in the first place. Whether it's to help others, create a positive impact, or bring healing into the world, returning to your purpose can reignite your motivation and refocus your energy.
5. Practice Self-Love
In the same way you encourage your clients to love themselves, you deserve that same kindness. Start small—positive affirmations in the morning, a nourishing meal, a few minutes of deep breathing. Little acts of self-love go a long way.
A Love Letter to You
This is a love letter to remind you that you are doing an incredible job. It’s easy to lose sight of how much you’ve accomplished when you're buried under the daily challenges of running your own business. But you're still here, showing up for your clients and for yourself, even on the hardest days.
You deserve the same compassion and care you so freely give to others. You deserve to feel joy and fulfillment in your work, and you deserve to succeed on your own terms.
And if no one has told you lately: You are amazing. You are resilient. You are enough.
On those days when it feels like everything is against you, take a moment to breathe and know that you are not alone in this journey. We are all walking this path together, navigating the highs and lows of entrepreneurship. And just like you help your clients feel seen, cared for, and supported, we want to remind you that you deserve the same love.
So, to our fellow small business owners, healers, and wellness practitioners: we see you. Keep going, keep believing in yourself, and most importantly, take the time to nurture the incredible person behind the business.
With love and appreciation,
Thara Sacra
p.s. Let this be your reminder to prioritize yourself, to ask for help when you need it, and to keep striving for balance. You’ve got this! 🌿
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